About
A little about me
I'm Damola, a visual designer in London. I like turning ideas into identities, campaigns and visual worlds, usually somewhere between polished and playful.
For the last five years I've worked across digital and visual design: brand systems, campaigns, e-commerce, illustration and motion. Right now I lead design at Soak&Sleep, taking seasonal campaigns from first direction through to the site, the inbox and print.
Outside of that I've built a playful identity for the Creative Adult podcast, turned real exoplanets into animated illustrations, and retraced Black history in Manhattan through a psychedelic, Afrofuturist lens.
What I do
Design
- Brand identity
- Art direction
- Typography & type systems
- Layout & hierarchy
- Illustration
Digital
- UX/UI design
- Interaction design
- Prototyping & testing
- Design systems
- Accessibility
Motion & Image
- Motion graphics
- Animation
- Storyboarding
- Retouching
- Colour correction
Tools
- Figma
- Photoshop
- Illustrator
- InDesign
- After Effects
- Shopify
Experience
Oct 2024 – Present
Graphic Designer
Soak&Sleep
Lead visual design across e-commerce, marketing, wholesale and seasonal campaigns, taking projects from concept through to final delivery across digital and print.
- Develop campaign creative across web, email, social, e-commerce and print, maintaining a consistent visual identity across customer touchpoints.
- Design e-commerce content in Shopify and supported the brand's migration from Magento to Shopify, maintaining visual continuity across the new site.
- Create campaign imagery, illustration and retouched product photography, collaborating with marketing and wider teams across launches and ongoing brand activity.
Jan 2025 – Present
Visual Designer
Fraymer · Contract
Contribute to visual design across brand, product and motion for Fraymer, an early-stage creative tool focused on making animation more accessible to everyday creators.
- Develop visual and motion design across digital content, brand assets and product-facing creative.
- Explore UI, product and visual concepts that help communicate Fraymer's tools and ideas clearly while contributing to an evolving visual identity.
- Create static and animated assets across different formats, adapting the design language as the product and brand develop.
Feb 2023 – Oct 2024
Member Service Advisor
Bupa
Delivered customer support in a regulated environment, communicating complex information clearly while maintaining accurate records and policy compliance.
Oct 2021 – Sep 2022
Hospitality Partner
John Lewis & Partners
Worked in a fast-paced customer-facing environment, developing strong communication, collaboration and problem-solving skills.
Oct 2019 – Sep 2021
Graphic & Visual Designer
Freelance & Contract Projects
- Designed brand identities, marketing materials, social content and motion-led assets for small businesses and creative clients across digital and print.
- Developed visual systems and campaign assets aligned with each client's brand, audience and wider communication goals.
- Managed projects from initial brief and research through concept development, iteration and final delivery, working directly with clients and marketing or PR stakeholders.
Projects included work for Of a Kind Creatives, Latoja Mart and Buganow, alongside independent creative and personal projects.
Education
- Master of Architecture and Design · Oxford Brookes University, 2021–2022
- Google UX Design Professional Certificate · Grow with Google, 2024
My hobbies
What I get up to when I'm not designing.
Photography
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Contact
Have something in mind?
Available for freelance & creative opportunities. Get in touch. If you've scrolled this far you might as well pop me a message, say hi or ask me what I'm working on.
Or email directly at damolakevwe@gmail.com